Redefining the business model. Identify the core value proposition (CVP), evaluate
profitability, and identify key resources and processes that will increase value
for the consumer.
Feasibility assessment to study the potential of a target market.
Situational analysis, segmentation, targeting, positioning, developing the unique
value proposition, competitor analysis.
Defining brand identity, vision and architecture, proposition development, promotional
strategy, media mix development, integrated brand communication approach.
Ground level Channel & Go to market strategy to win with the shopper in the target
Competitive strategy to protect unique value proposition and maintain Moat.
AbRe Business Advisors
DBS Business Center,Kanakia Wall Street,B Wing,
Andheri Kurla Road, Andheri East,